or its subsidiaries or affiliates collect through the services available on our web
site, Hearing Pocket (the "Site") and the membership programs, how we use that
information and how you can opt out of certain uses of information we may collect.
By using our services and accessing our Site, you are consenting to the information
collection and use practices described in this statement, as modified from time to
for any updates or changes.
Information About You.
We collect several types of information on our Site. We collect "Personal
Information", which, generally speaking, is information that can be used to identify
you individually, such as your first and last name, home address and email address.
We also collect "Non-personal Information", which is information about you that does
not itself identify you individually. Examples of Non-personal Information include
age range and gender. We also collect "Aggregate Information", which is information
about use of our site, such as pages visited on our Site. The information we collect
depends on what services you use on our Site. The following is a more detailed
explanation of these types of information as well as when and how we collect and use
Registration and Transactional Data. When you make a purchase or opt-in on our Site,
we may collect various kinds of Personal Information including your first and last
name, e-mail address, home address, home phone number, personal interests and
preferred vacation/leisure destinations. We also collect and store access information
related to your account including user name and user password. When you make
purchases from our Site, we may collect purchasing information such as product
orders, shipping address(es), and credit card information.
Registration Directly with Hearing Pocket
When you register with us on the Site, you are required to submit an e-mail address
(which is your user ID for the Site) and password. Additional information may be
included in your registration profile such as name, address and billing information.
At registration, you are given the opportunity to specify your privacy preferences.
As described below, you may change these preferences at any time.
From time-to-time we may post surveys on our Site. The surveys may request
demographic information (such as age range, gender, areas of interest, and
familiarity with Hearing Pocket or our products and services) and customer
feedback. Participation in these requests is completely voluntary and with each
request you will have the choice of whether or not to disclose information. Such
survey information will be used to improve the overall experience on
Customer Service Correspondence.
We may collect information that identifies you personally, including your first and
last name, home address, e-mail address, phone number, fax number when you submit
comments, questions or suggestions to our Customer Service department. By submitting
your comment to us, you (i) consent to our disclosure of your comment, the first
initial of your first name and the state of your residence in our marketing
materials, including this website, in all forms of media, in all manners and
duration and frequency of our choosing and (ii) waive all rights and release us
from, and shall neither sue nor bring any proceeding against any parties for, any
claim or cause of action, whether now known or unknown, for defamation, invasion
of right to privacy, publicity or personality or any similar matter, or based upon
or relating to the use and exploitation of my comments, the first initial of my
first name and my state of residence.
Our Site may have chat rooms, discussion boards, online forums and other interactive
technologies that allow individual comments and messages to be tied to a user's name
or e-mail address. Any information you post in such forums is public information and
Hearing Pocket cannot control what uses third parties may make of personal
information you share in such forums. You should exercise caution before disclosing
Use of Your Personal and Non-Personal Information.
that identifies our users personally or makes it possible for other parties to
contact them directly without our users' consent. We may use, sell, disclose, or
otherwise dispose of Personal Information we collect in the following circumstances:
Internal Analysis and Promotions.
We may use information about you for our own internal statistical, design,
operational purposes such as to estimate our audience size; measure aggregate
traffic patterns; and understand demographic, customer interest, purchasing and
other trends among our users and customers. We may also use your Personal
Information for the marketing and/or promotion of our and our subsidiary's, parent
company's or affiliated company's products or services. We may outsource all of
these tasks to third parties on a confidential basis. If you do not want to receive
promotional materials from us or third parties, please email us so we can properly
establish your preference settings.
We may use your Personal Information to create a convenient and easy-to-use on-line
reservation service or shopping process that includes an online "shopping cart" that
allows you to track selected products and proceed through purchase. We may also
share transactional information with entities as is necessary to process credit card
payments or other purchasing or delivery systems.
Offers from Subsidiaries and Affiliates.
We may arrange to have marketing and promotional information of our subsidiaries or
affiliates (our sister companies that are controlled by the same parent or holding
company as us) sent to you that we think might be of interest to you. We do not
share your Personal Information with unrelated outside third parties, unless such
disclosure is required for transaction processing as mentioned above. If you do not
want to receive these materials, you may click here.
We may disclose personal information:
(a) to conform with the law, respond to claims or comply with legal process served
on Hearing Pocket (e.g., a lawful subpoena, warrant or court order);
(b) to enforce or apply our policies or agreements (including to initiate, render,
bill, and collect for amounts owed to us);
(c) to protect and defend our or our user's rights or property, the Site, our
employees, users or the public, including fraudulent, abusive, or unlawful use of,
our Site; or
(d) if we reasonably believe that an emergency involving immediate danger of death
or serious physical injury to any person requires disclosure of communications or
justifies disclosure of records without delay.
Information collected through our Site is considered a trade secret of Hearing
Pocket. As the owner of such information, we may disclose or sell such information
as an asset of the company in conjunction with the sale to a third party of our
company or a portion of our assets.
We collect aggregate information about you and your use of our Site whenever you
visit us online ("Aggregate Information"). For instance, we may collect various
forms of "click stream" information such as entry and exit points for our Site
(i.e., referring URLs or domains), site traffic statistics, page views, impressions,
and operating system and browser type. In addition, when users request pages on our
Site, our servers automatically log their IP addresses. An IP address is a number
that is automatically assigned to your computer whenever you are surfing the Web.
We also use third-party software that tracks traffic directed to Hearing Pocket from
affiliate Web sites and the purchases that result from this traffic. This information
is aggregated and is not tied to an individual purchase.
This Aggregate Information generally will not personally identify you or be
correlated to you individually for external purposes. We may collect, compile,
store, publish, promote, report, sell, or otherwise disclose or use any and all
Aggregate Information, provided that, such information does not personally identify
you. When we share such information with other companies, it is not traceable to any
particular user, and will not be used to contact you. If we do correlate any
Aggregate Information to you, such information will be treated like any other
Personal Information under this statement.
Links to Other Sites.
Please be aware that we provide links to third-party Web sites as a service to our
users, and that we are not responsible for the content or information collection
practices of those pages. Please note that these Web sites' privacy policies may
differ from those of Hearing Pocket. We encourage you to review and understand their
privacy practices before providing them with information.
Our Site is a general audience site that is not designed nor intended to collect
Personal Information from children under the age of 13. To respect the privacy of
children and to comply with the Children's Online Privacy Protection Act, children
under the age of 13 should not provide any Personal Information on this Site. We ask
that parents supervise their children while online.
When we ask for credit card data, it is transferred over a Secured Sockets Layer
(SSL) line provided you are using a SSL enabled browser such as Microsoft Internet
Explorer or Netscape Navigator. This ensures that your information is encrypted as
it travels through the Internet. This secure mode is enabled before any such
information is transmitted from your computer. You will know that you are in "secure
mode" when the padlock or key icon in the lower right-hand or left-hand corner of
the computer screen appears in the locked position. In addition, when accessing a
secure server, the first characters of the site address will change from "http" to
Opting-Out of Promotional Materials.
As noted above, we may use your e-mail address and other contact information
provided to us through the Site to send you promotional materials from us. If you do
not want to receive such promotional information, you can change your privacy
preference and remove yourself from our e-mail list at any time by emailing us.
Notwithstanding any preference that you select, we may contact you from time to time
to provide services that you have requested or for customer service matters, such as
responding to service-related inquiries, updating our policies, or notifying you of
changes to existing services.
or if you need help changing or deleting your Hearing Pocket information, you can
e-mail us at email@example.com
or call us at 800-267-2863.